Mobile devices have become an inseparable part of our lives, transforming how we connect, communicate, and consume information. In today's fast-paced digital world, where attention spans are...
How an SEO-Optimized Website Generates Traffic for Your Local Business
According to Social Media Today, 46% of all Google searches are looking for local information. The data shows that 86% of consumers are using the internet to find local businesses. Whether you have...
The Must-Haves for Every eCommerce Website
Customers want to find what they want — quickly and easily. Whether you are building an eCommerce Website, or need to give an existing site a face-lift, every online store needs to be built with the...
Retention Marketing: How To Win Back Your Existing Customers
It costs 5 times more to win a new customer than to keep an existing one. If that doesn’t light a fire for retention marketing—read that number again. Whether...
Why Building Online Communities is Critical to Small Businesses
Small businesses are building online communities to connect with customers, peers, and collaborators. According to CMX, 86% of professionals agree community is critical to their company’s mission....
An Introduction to Twitter Marketing Strategy
“Twitter? Really…do I have to?” We get it. Twitter may seem like a passing trend but it is much more. Recent data from DemandSage confirm that Twitter has about 450 million monthly active users. It...
How To Run a Giveaway or Contest To Maximize Lead Generation
Have you ever jumped on the opportunity to grab a prize in a giveaway? How about leaping to win a contest? We tend to love getting something for free or standing out in a competition. And, we’re not...
What Does Data Science Have To Do With Content Marketing?
As you delve deeper into digital marketing, you might wonder if long-form content is worth a shot. Let us break it to you – long-form content is currently taking the internet by storm. Despite...
Qualitative vs Quantitative Data — What’s the Difference?
Qualitative and quantitative data are two different ways to classify data. Find out the key differences and learn why it matters to your business.
How Does Traditional Business Etiquette Translate to the Digital Space?
Traditional business etiquette is the foundation for clear communication, rapport, and trust. Many field-tested etiquette practices translate directly to the digital space. Discover how etiquette...