by David | Aug 12, 2018 | Business Development, Digital Marketing, Social Media
There’s no question that video content marketing is one of the most effective strategies you can use in order to reach your target audience via your website and social media. While the appeal of video has steadily soared over the past decade, it isn’t the...
by David | Jun 11, 2018 | Business Development
Every owner of a small business website would like to have more traffic visiting that site, and of course, more customer conversions that result in sales. In order to get that higher sales volume, it will be necessary to increase website traffic significantly, so the...
by David | May 2, 2018 | Business Development
I was going nuts and had fears of getting fired! When I was fresh out of night school, I got a break and got hired by a large corporation called TRW. My job was fixing personal computer problems during the personal computer assault on mainframe corporate America. I...
by David | Apr 10, 2018 | Business Development, Digital Marketing
For small business owners, few things are as challenging as first defining their company’s brand, and then following through and using those essential branding principles consistently for the business. Many struggle to understand what a brand is in the first place,...
by David | Feb 20, 2018 | SEO
SERPs or “search engine results pages”…they are where your company succeeds or fails online. Appear deep in the SERPs, say around page four or five and you are unlikely to be found by your target audience. Appear on that first page, and you’ve...